Tata Motors is offering discounts on its electric cars this Diwali.
Buyers can save up to ₹2.75 lakh on the Harrier.ev this month.
The Harrier.ev is Tata's flagship electric SUV, which means its top model in the electric range.
Its starting ex-showroom price is ₹21.79 lakh.
Ex-showroom price is the price at the showroom before registration and other charges are added.
The Punch EV also has a special offer.
Several dealers still have an older version of this car in stock, so the company is giving bigger discounts on it.
Key points
- Harrier.ev starts at ₹21.79 lakh ex-showroom, before any offers.
- Harrier.ev buyers can save up to ₹2.75 lakh this month.
- Punch EV older version gets up to ₹1.45 lakh off to clear dealer stock.
- Punch EV offer includes up to ₹1.10 lakh green bonus and up to ₹35,000 in other benefits.
What is included in the Harrier.ev offer?
The Harrier.ev offer has two main parts. One is an intervention offer of ₹1.00 lakh.
The other is a loyalty bonus of ₹1.00 lakh.
Together, these two parts make up the total saving of up to ₹2.75 lakh.
Each part is shown separately, so you can check each one with your dealer.
Graphic: News Anek, from the facts in this report
Why is Tata cutting prices on the Punch EV?
The Punch EV discount is aimed at clearing stock. The company is offering up to ₹1.45 lakh on the older pre-facelift model.
A facelift is a styling and feature update that comes later in a car's life.
This offer includes a green bonus of up to ₹1.10 lakh. It also has other benefits worth up to ₹35,000.
So what should a buyer keep in mind?
If you are planning to buy an EV this festive season, compare the final price, not just the headline number.
Each offer has its own limit and conditions.
Your dealer can tell you which benefits apply to the model you want.
A small saving on a car can make a real difference to your monthly EMI and family budget.